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ITEX Kenya, Nairobi in the news

July 23rd, 2008

Rebecca WanjikuDuring the ITEX Kenya event in Nairobi I had the opportunity to speak to Rebecca Wanjiku from the IDG News Service. It was a bit of a hasty affair, we planned to meet after lunch but the schedule was running late and lunch turned out a much shorter affair than planned.
In between sessions we managed to track each other down in the hotel and she kindly extracted this articled on NetworkWorld from out short discussion…..

Sun Microsystems will focus special attention on Africa under a new emerging markets sales geography, which the company expects to drive accelerated expansion and sales coverage across growing markets.

Given the unique challenges faced in Africa, Sun will use the knowledge it has gained in North America and Europe to deliver ecologically sound and economically viable tools, said Hein Van Der Merwe, Sun’s chief technologist for the Middle East and Africa region.

“The emerging markets sales geography is aimed at opening more opportunities for the governments, businesses and developers in regions like Africa,” he said.

Read the entire article here ……

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